DUBAI · ABU DHABI · 2026
Your trusted guide to moving, building, working and investing in the UAE
I help international professionals, entrepreneurs, business owners and investors navigate the UAE, make smarter decisions and get things done, with one trusted point of contact.
I take a limited number of new conversations each month so that every call gets my full attention.
I reply within one business day, usually the same day.
Which door are you at?
Five pathways
How I can help
I tailor my services to your needs across five areas.
01 · Move
Move to the UAE
Your one point of contact for establishing your life or business in Dubai or Abu Dhabi.
For individuals and families
- Visa and Golden Visa guidance
- Housing and real estate
- Banking, schools and essential services
- First 90 days: what to do, in what order, and what to avoid
I've made this move myself and have helped many friends and colleagues navigate it since.
Golden Visa property thresholds and free-zone rules change; get the current picture before you commit.
For regulated services, I bring in licensed professionals I trust.
02 · Work
Work in the UAE
Find the right opportunity and build your career in the Gulf.
- UAE job-market insights
- Identifying relevant roles and companies
- CV and professional positioning
- Interview and offer support
- Understanding salaries, expectations and the UAE workplace
I help international professionals understand the UAE market, position themselves effectively and navigate their career move to the Gulf.
03 · Build
Build and grow your business
Strategy, growth and practical execution for entrepreneurs and international companies.
- Business and corporate strategy
- Growth strategy and identification of new opportunities
- UAE market-entry and go-to-market strategy
- UAE business setup, including jurisdiction, licensing, banking and tax registration
Whether you are launching, entering, expanding or growing, I help turn strategy into practical action.
04 · Invest
Invest and buy property
An independent perspective before you commit significant capital.
For investors
- UAE and MENA market insights
- Property and investment opportunity screening
- Market and location research
- Business and deal screening
- Investment research, analysis and risk assessment
I give you an owner's perspective, not a salesman's, before you commit. The objective is simple: help you make a better decision and avoid an expensive mistake.
This is research and analysis only, not regulated investment advice. Where a transaction or regulated service is required, I connect you with the appropriate licensed professional.
05 · Optimise
Work smarter with AI and automation
Practical AI and automation for individuals, managers and businesses.
For professionals
- Hands-on AI sessions for you or your team
- Your daily workflows rebuilt with AI
- Repetitive tasks automated, with the time saved measured
I also support vendor selection and build-versus-buy decisions, drawing on hands-on experience building automation and AI solutions since 2018.
The network
Need the right people?
You don’t need to know everyone in the UAE. You need to know who to ask.
When something requires a specialist, I connect you with trusted professionals across:
I have built relationships across the UAE, Europe and Africa, and I only introduce people I would be comfortable using myself.
Badr Nhairy
Who I am
Based in Dubai.Moved here in 2024, built my career here, bought property here and live between Dubai and Abu Dhabi.
International.Lived and worked across three continents, including Morocco, Belgium, France, Germany, Luxembourg and the UAE. Italian and Moroccan citizen.
Five professional languages.Arabic, French and English natively; German and Dutch professionally, plus working Italian.
10+ years of professional experience.KPMG, EY and PwC, and group strategy and AI at one of the largest investment groups in Abu Dhabi.
Top-ranked commercial record.Ranked #1 of 45 managers for revenue at EY and led PwC proposals resulting in USD 12m+ in wins.
50+ projects since 2016.Strategy, technology, digital transformation and AI for clients in the private and public sectors, including building automation and AI tools for banks since 2018.
Investment experience.Screened 150+ startups for a public European investment bank.
Three degrees.Economics at Solvay Brussels School, MSc at Novancia/ESCP Paris and an MBA at Hochschule Bremen.
A network you can actually use.Trusted relationships across real estate, business setup, finance, legal, technology and recruitment in the UAE, Europe and Africa.
A clear process
How it works
- 01
20-minute introductory call, free.
- 02
I understand what you’re trying to achieve.
- 03
If I can help, I explain exactly how and what it costs.
- 04
If I can’t, I tell you honestly and point you towards someone who can.
One contact. One plan. The right people.